At the start of every quarter here at Salt, all employees must draft a Quarterly Business Plan. This is an incredibly useful task that inspires self-analysis to create focus. Below is my introduction. It serves as a constant reminder as to why I am passionate about Data Analytics and why this is unequivocally the best space to be a specialist.
Why Data Analytics?
The world’s data is doubling every 1.2 years’
There are approximately 7 Billion people in the world and between us we generate over 2.5 quintillion bytes every day from consumer transactions, communication devices, online behaviour and streaming services
By 2020 it is predicted that we will need 10 times more servers, 50 times more data management and 75 times more files to handle it all
80% of this new data is unstructured. It is predicted that the world will fall short of Data Specialists by at least 100,000 by 2020. We need new tools and new talent to mine this information and find value, insight and strategy
The analysis of data can turn dark into light, allowing companies to save and make thousands, millions and billions of revenue
Companies will pay good money for hard to find Data Analytics specialists
GRAPH: DEMAND TREND OF DATA ANALYTICS PERMANENT STAFF WITHIN THE UK OVER THE LAST 10 YEARS’
graph courtesy of http://www.itjobswatch.co.uk
Joe Burridge 
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