Valentines Day Analytics Infographic

Using data from Google Analytics, Nielsen, and Experian, Phoenix and NYC-based digital marketing firm iAcquire examined 2012 web traffic and behavioral data across several leading online dating sites. The study’s goal was to determine patterns in online dating around Valentine’s Day, and to see who was doing what with whom online. source: http://www.business2community.com

Big Data Does Not Make You Money

Arthur Conan Doyle – “It is a capital mistake to theorize before one has data” That’s right, Big Data does not make you money. Hopefully after this article you will be like this impressive guy above, pulling money out of a Data Analytics application on his computer... As my avid followers will recall, in a … Continue reading Big Data Does Not Make You Money

Why Do I Specialise in Data Analytics?

At the start of every quarter here at Salt, all employees must draft a Quarterly Business Plan. This is an incredibly useful task that inspires self-analysis to create focus. Below is my introduction. It serves as a constant reminder as to why I am passionate about Data Analytics and why this is unequivocally the best … Continue reading Why Do I Specialise in Data Analytics?

Recruitment Dilemma: Who Would You Leave Behind?

Frank Zappa – “Art is making something out of nothing and selling it”Here’s the situation. You’re an owner of a highly successful Recruitment Company, and from out of nowhere a highly trained team of assassins burst into your office, pin you to the floor and put a gun to your head. You may live, but … Continue reading Recruitment Dilemma: Who Would You Leave Behind?

Tableau, Splunk and My Grandad

  John Wayne – “Tomorrow hopes we have learned something from yesterday” Above is a picture of John Wayne as Rooster Cogburn in the 1969 classic True Grit. My Grandfather (also named John) is a huge fan so any mention of John Wayne instantly sparks thoughts of the old fella. Over Christmas I was sat … Continue reading Tableau, Splunk and My Grandad